{"ok":true,"canonical_url":"https://dealroom.so/intelligence/florists/wisconsin","api_url":"https://dealroom.so/api/public/industries/florists?state=wisconsin","data_freshness":{"sba_records_through":"2026-05-31","fdic_records_through":"2026-03-31","dealroom_last_updated":"2026-06-15","timezone":"America/Chicago"},"methodology":{"label":"Industry risk & acquisition-data methodology","url":"https://dealroom.so/methodology/industry-risk"},"source_summary":["Public SBA 7(a) loan records","FDIC institution data","DealRoom lender and franchise enrichment"],"industry":{"name":"Florists","slug":"florists","naics2":"44","business_count":573,"total_gross":190370200,"typical_financing":332234,"top_states":[{"state":"CA","state_name":"California","count":58,"url":"https://dealroom.so/intelligence/florists/california"},{"state":"FL","state_name":"Florida","count":43,"url":"https://dealroom.so/intelligence/florists/florida"},{"state":"NY","state_name":"New York","count":38,"url":"https://dealroom.so/intelligence/florists/new-york"},{"state":"OH","state_name":"Ohio","count":34,"url":"https://dealroom.so/intelligence/florists/ohio"},{"state":"TX","state_name":"Texas","count":33,"url":"https://dealroom.so/intelligence/florists/texas"},{"state":"MI","state_name":"Michigan","count":26,"url":"https://dealroom.so/intelligence/florists/michigan"},{"state":"IL","state_name":"Illinois","count":25,"url":"https://dealroom.so/intelligence/florists/illinois"},{"state":"PA","state_name":"Pennsylvania","count":20,"url":"https://dealroom.so/intelligence/florists/pennsylvania"},{"state":"CO","state_name":"Colorado","count":17,"url":"https://dealroom.so/intelligence/florists/colorado"},{"state":"MA","state_name":"Massachusetts","count":16,"url":"https://dealroom.so/intelligence/florists/massachusetts"}],"state_scope":{"state":"WI","state_name":"Wisconsin","returned":13,"complete":true,"businesses":[{"name":"Petre Enterprises, Inc.","city":"Monona","state":"WI","loan_count":2,"total_gross":3800000,"url":"https://dealroom.so/businesses/petre-enterprises-inc-wi"},{"name":"WAUKESHA FLORAL WITH GREENHOUSE INC.","city":"Waukesha","state":"WI","loan_count":1,"total_gross":1850000,"url":"https://dealroom.so/businesses/waukesha-floral-with-greenhouse-inc-wi"},{"name":"VISUAL STORYTELLERS LLC","city":"Wauwatosa","state":"WI","loan_count":1,"total_gross":400000,"url":"https://dealroom.so/businesses/visual-storytellers-llc-wi"},{"name":"Surroundings, LLC","city":"Verona","state":"WI","loan_count":3,"total_gross":309200,"url":"https://dealroom.so/businesses/surroundings-llc-wi"},{"name":"POWERS FLOWERS GIFTS & CRAFTS LLC","city":"River Falls","state":"WI","loan_count":1,"total_gross":222800,"url":"https://dealroom.so/businesses/powers-flowers-gifts-crafts-llc-wi"},{"name":"K&D Stores, Inc","city":"Kenosha","state":"WI","loan_count":1,"total_gross":200000,"url":"https://dealroom.so/businesses/k-d-stores-inc-wi"},{"name":"DS Ventures LLC","city":"Poynette","state":"WI","loan_count":1,"total_gross":140000,"url":"https://dealroom.so/businesses/ds-ventures-llc-wi"},{"name":"Bloomin on Broadway LLC","city":"Sheboygan Falls","state":"WI","loan_count":1,"total_gross":81600,"url":"https://dealroom.so/businesses/bloomin-on-broadway-llc-wi"},{"name":"Bittersweet Flower Market LLC","city":"La Crosse","state":"WI","loan_count":1,"total_gross":65500,"url":"https://dealroom.so/businesses/bittersweet-flower-market-llc-wi"},{"name":"Jason Novak","city":"Ladysmith","state":"WI","loan_count":1,"total_gross":63000,"url":"https://dealroom.so/businesses/jason-novak-wi"},{"name":"Blooms For Happiness LLC","city":"River Falls","state":"WI","loan_count":1,"total_gross":50000,"url":"https://dealroom.so/businesses/blooms-for-happiness-llc-wi"},{"name":"Shasta Daisy LLC","city":"Wautoma","state":"WI","loan_count":1,"total_gross":30000,"url":"https://dealroom.so/businesses/shasta-daisy-llc-wi"},{"name":"YOUR FLORIST LLC","city":"Waukesha","state":"WI","loan_count":1,"total_gross":10000,"url":"https://dealroom.so/businesses/your-florist-llc-wi"}]}},"caveats":["Informational only — figures are historical public SBA 7(a) loan records, not a current offer or loan approval.","Business locations are ZIP-area centroids; state scoping uses the project address on the public record."],"citation":{"label":"DealRoom industry SBA intelligence","url":"https://dealroom.so/intelligence/florists/wisconsin","source_type":"DealRoom Data"}}