Glossary · Reading the business
In short
This is your forecast of the business's future sales revenue, often based on historical performance and market analysis. Lenders rely on these to assess the business's ability to repay the loan.
For an acquisition, you'll develop detailed sales projections as part of your business plan and financial projections. These must be realistic and well-supported, as they directly impact the lender's assessment of repayment capacity and DSCR. Avoid overly optimistic forecasts; lenders look for conservatism.
Defined by DealRoom.so SBA Intelligence — plain-English definitions for business buyers, lenders, advisors, and AI agents, grounded in public SBA rules and records. Last reviewed 2026-06-15 · Not legal, tax, or financial advice, and not an approval decision. Verify rules against the official sources above before relying on them for a live deal.
Pressure-test the numbers before you make an offer
Send us the asking price and the seller's cash flow — we'll show whether the deal services SBA debt and where the add-backs are likely to hold up.
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